MacDonals' Marketing Secret
The Brand inside customer's mind MacDonals is a huge food chain company that has been in the world market for several years. Their main marketing strategy has been to engage customers to try their products and to remain loyal to the brand. The iconic clown that represents the brand has an important role in maintaining the brand in the people minds. One of their main products is the cheese burger which is famous around the world and maintains strong in people choices when consuming the products.The company uses visual communication to promote their products, and photography is one of the main techniques to achieve the best results. A very good-looking photography that communicates freshness, flavour and quality is the main strategy they implement to catch the eye of their customers. Whether they are kids or adults, MacDonald has always a specific product to attract them. The communication with the user The company have different platforms to communicate their values to